Media Promotions

The marketing campaign concentrates on the exhibition city with additional national exposure and starts 2 months before the show opens. With our years of history of sponsoring the Real Estate Expos, there have been many powerful media partner alliances formed.

Examples of Media Promotion for Beijing Property Expos:

Newspapers & Magazines: Established print media alliances which consist of more than 30 nationwide and 12 international publications.

TV & Radio: To include 8 TV channels nationwide and 7 radio stations, with CCTV and BTV as the most influential.

Internet / Website: Established partnerships with leading related sites domestically and around the world, such as Sina, Soufun, Tencent, Sohu, etc.

Direct Mail: Continued direct mail campaigns throughout the year and through partner’s targeted database.

Promotion and publicity through influential and strong mainstream newspapers, key property and non-property internet portals, cab/public transport, general advertising/publicity, show directory, organiser’s portal, show promotional flyers and advertisements, etc.